Easytoys

Easytoys delivers Dutch innovation in sexual wellness through their portfolio of house brands including Boners cock rings, Rosy Gold luxury vibrators, PMV20 colourful pleasure products, and Good Vibes Only wand massagers, all designed at their Veendam headquarters since launching in 2007.

From Attic Startup to European Market Leader

Founder Eric Idema launched Easytoys on February 21, 2007, from his attic room in the Netherlands with one mission: making sex toys accessible to everyone. That garage startup grew into EQOM Group, now Europe's largest sexual wellness company. Operating from a facility in Veendam with over 200 employees, Easytoys attracts 100,000+ daily visitors browsing 14,000+ products. Their taboo-breaking approach brought adult products into mainstream retail partnerships with lingerie chain Hunkemöller and Dutch supermarket Jumbo, proving sexual wellness belongs alongside everyday essentials.

Boners Collection

Designed specifically for male pleasure, Boners delivers straightforward cock rings, ball stretchers, and penis enhancement accessories without unnecessary complexity. The silicone cock ring sets come in three sizes for perfect fit, featuring odourless, non-porous material that feels soft against skin while maintaining firmness. Vibrating cock rings add stimulation for both partners during penetrative sex, with 10 vibration settings controlled by simple button operation. Ball stretchers push testicles forward for heightened sensitivity and provocative display.

Rosy Gold Collection

Launched at the 2019 eroFame Trade Convention, Rosy Gold brings art deco glamour to intimate pleasure. The collection of nine products includes bullet vibrators, mini vibrators, G-spot vibrators, wand massagers, vibrating eggs, and Ben Wa balls, all finished in signature rose gold with black accents. Each USB-rechargeable toy offers 10 vibration settings in luxurious packaging complete with vintage-style "do not disturb" door hangers featuring 1920s slang. The flexible-head wand massager remains the bestseller for external clitoral, nipple, and full-body stimulation.

PMV20 Collection

Post Modern Vibes (PMV20) explodes with colour across rabbit vibrators, G-spot toys, and dual-motor pleasure products. Featuring vibrant purple, pink, turquoise, yellow, and blue designs, these toys target younger consumers seeking Instagram-worthy aesthetics without sacrificing power. The Meta rabbit vibrator houses three motors—one in the insertable shaft, one in the curved tip, and one in flexible bunny ears—delivering 13 vibration combinations for simultaneous G-spot and clitoral orgasms.

Good Vibes Only Collection

Compact and travel-friendly, Good Vibes Only wand massagers pack serious power into pocket-sized designs. The Aida wand massager offers 10 vibration settings in a lightweight, waterproof body suitable for shower play. Single-hand operation and USB recharging make these versatile tools perfect for clitoral stimulation, nipple teasing, or tension-relieving body massage after long days.

Teazers Collection

Spanning bondage gear, vibrators, and couples accessories, Teazers provides affordable entry points for those exploring new territories. From restraint sets introducing BDSM dynamics to vibrating toys for solo pleasure, the range encourages experimentation without significant investment. Quality materials and straightforward designs ensure beginners feel confident exploring desires safely.

Easytoys Product Collections

Learn More

Temperature play adds thrilling sensory contrast to intimate encounters, and massage candles offer the perfect introduction. When melted wax meets skin at body-safe temperatures, nerve endings awaken with warming pleasure that enhances arousal and connection. Explore techniques for incorporating heat into foreplay with this guide to Japanese drip candles and sensual wax play.

Shop Easytoys at CockRingShop

CockRingShop's Easytoys collection brings Dutch engineering and playful European design directly to Australian bedrooms. From Boners cock rings built for lasting erections to Rosy Gold vibrators delivering luxury orgasms, every product reflects Easytoys' mission of accessible pleasure for everyone.