Shots Toys – Levelz Cock Rings, Prostate Massagers, Pumps and Male Strokers
Shots is a Dutch adult toy company established in 1995, producing cock rings, prostate massagers, penis pumps, male strokers, chastity cages, realistic dildos and BDSM equipment. Based in Beneden-Leeuwen in the Netherlands, Shots develops and distributes numerous specialist adult toy brands.
Its male-focused collections include Levelz silicone cock rings and prostate toys, Pumped penis pumps, Masturs automatic masturbators, XKIN realistic torsos and ManCage chastity equipment. Other established brands include Ouch!, RealRock, VIVE, Loveline, ElectroShock and Sono.
For CockRingShop customers, the different Shots collections provide practical choices across material, size, stimulation style and electronic functions. Each product should be compared using its actual specifications rather than assuming that all products under the Shots name share the same construction.
Why Consider Shots Toys?
Shots has developed specialist adult product brands since 1995. Levelz concentrates on cock rings and prostate play, Pumped produces manual and automatic pumps, and Masturs offers powered male masturbators. Ouch! covers BDSM equipment, while RealRock focuses on realistic dildos. The company has received several industry awards, including 2016 EAN Company of the Year and XBIZ Pleasure Product Company of the Year recognition.
About Shots Toys
Shots operates through Shots Media B.V., based at Veesteeg 12, 6658 KP Beneden-Leeuwen, Netherlands. The company's Dutch Chamber of Commerce registration number is 10041460.
Oscar Heijnen founded Shots in 1995, initially operating from an attic room. Over the following decades, the business expanded into international adult product manufacturing and distribution.
Hein Schouten became chief executive officer in March 2022 after working across the company's sales, product development and logistics operations.
Shots maintains an extensive brand portfolio covering male stimulation, bondage, realistic sex toys, electro-stimulation, lingerie, lubricants and adult novelties.
Its separate product labels help distinguish different types of adult toys. Levelz identifies cock rings and prostate products, Pumped covers pumps, XKIN focuses on realistic torsos, and Masturs develops automatic masturbators.
Shots Male Sex Toy Collections
Levelz
Silicone cock rings, vibrating cock-and-ball rings, triple-loop rings and prostate massagers with selected vibrating, thrusting and remote-controlled functions.
Pumped
Manual and automatic penis pumps, rechargeable pump heads and selected powered masturbation products.
Masturs
Automatic male strokers featuring combinations of thrusting, vibration, suction and heating, depending on the model.
XKIN
Realistic TPE male masturbator torsos, including compact designs and larger bodyform products.
ManCage
Male chastity cages available in silicone and metal constructions, with fitting requirements depending on the individual design.
ElectroShock
Specialist electro-stimulation products, including selected cock rings, anal plugs and compatible control equipment.
Levelz Cock Rings and Prostate Massagers
Levelz is one of Shots' most relevant collections for male stimulation. Its range includes flexible silicone cock rings, vibrating cock-and-ball rings and specialised prostate toys.
Levelz Silicone Cock Rings
Levelz includes silicone cock rings with bead-style grips and different contact surfaces. Flexible ring designs may provide a different fit from rigid metal rings, but correct internal diameter and material elasticity remain essential.
Levelz Tri-O Cock Rings
Tri-O cock rings use a three-loop construction rather than a conventional single-ring arrangement. This design changes the intended positioning and requires careful attention to the manufacturer's fitting instructions.
Vibrating Cock-and-Ball Rings
Selected Levelz products combine wearable rings with vibrating components. Their motor positioning and contact areas vary by model.
Levelz Prostate Massagers
Levelz also produces vibrating and thrusting prostate massagers. Selected models include remote controls, while others rely on integrated controls.
Prostate massagers should be chosen according to their insertable length, maximum diameter, curvature and secure base. A vibrating or thrusting feature does not replace the need for an appropriate fit.
Pumped – Penis Pumps and Powered Products
Pumped is Shots' specialist pump collection. The range includes manual and automatic penis pumps, rechargeable pump heads and products designed for different body areas.
Manual pumps allow the user to operate the pressure mechanism directly, while automatic models use powered components to control pumping functions.
Pumped also includes vulva and breast pumps, along with selected sets featuring additional stimulation components.
The TechnoThrust introduces automatic masturbation functions, while Thruster products add alternative powered configurations. Buyers should verify the exact included parts, controls and compatible accessories for each model.
Masturs – Automatic Male Strokers
Masturs is Shots' automatic male masturbation collection, offering powered movement and different stimulation functions across individual models.
Solara: Combines heating, vibration and thrusting functions.
Raven: Adds a suction function to the automatic stroker format.
Ayla: Includes sound-based interaction features.
Eloa: Combines powered sucking and stroking with augmented reality features.
These products use removable soft sleeves for cleaning. The exact heating, sound, movement and charging features differ between models, so buyers should check each product's specifications.
XKIN – Realistic Male Masturbator Torsos
XKIN is Shots' realistic torso masturbator collection, sold under the Bodyforms name.
The range includes models such as Lyla Rose, Ava Monroe, Valentina Vellure, Bree Knox and Ivy Lane.
Products use soft TPE materials, while selected larger models contain internal support structures for positioning.
Buyers should compare weight, overall dimensions, internal channel construction and cleaning accessibility. TPE requires careful washing, complete drying and appropriate storage.
ManCage – Male Chastity Equipment
Shots also produces male chastity products through its ManCage collection.
The range includes silicone and metal chastity cages. These materials have different flexibility, weight and fitting characteristics.
A male chastity cage generally requires measurements for the base ring, cage length and internal width. The removal mechanism is equally important.
Never continue wearing a device that causes pain, numbness, swelling, urinary difficulty or unusual colour changes. Cage measurements vary, so buyers should verify the individual model before purchasing.
Ouch! – Bondage and Fetish Equipment
Ouch! is one of Shots' largest specialist brands, covering restraints, cuffs, collars, gags, masks, whips, floggers, paddles and bondage kits.
Its city-themed collections include Venice, London, Florence, Milan and Paris, with coordinated colours and finishes across selected products.
Ouch! received EAN Fetish Brand of the Year recognition in 2016.
Restraint equipment should be chosen according to fit, materials and release mechanisms. Establish clear boundaries and a stop signal before use, and never leave a restrained person unattended.
RealRock – Realistic Silicone Dildos
RealRock is Shots' realistic dildo collection, offering different shaft profiles and surface constructions.
Selected models use dual-density silicone with a firmer core and softer outer layer. The range also includes sliding-skin designs, vibrating models, thrusting dildos, double-ended products and larger realistic shapes.
Many designs include suction-cup bases or harness-compatible features, but these should be confirmed individually.
For any insertable toy, compare actual insertable dimensions, materials and base construction. Only use products specifically designed for anal insertion when an appropriate flared base or secure retrieval feature is present.
Other Shots Product Brands
VIVE: Rechargeable vibrators, including tapping rabbit designs and G-spot products. The range received the Adultex Best New Product Range award in 2016.
Loveline: Rechargeable lipstick vibrators, finger vibrators, wand massagers and other compact products.
Sono: Numbered anal plugs in different materials, shapes and sizes.
Touché: Decorative metal plugs and silicone vibrators, including the Majesty Jewel collection.
Chrystalino: Glass dildos and plugs, including Tickler, Gripper, G Rider, Doubler and Tail.
ElectroShock: Specialist electro-stimulation cock rings, vibrators, plugs and compatible control equipment.
Fist It and Pharmquests: Specialist lubricants and accessories designed for advanced anal activities.
Le Désir and De Namour: Lingerie collections featuring bodystockings, dresses, babydolls and coordinated sets.
S-Line: Rechargeable bullet vibrators, novelty gifts and adult party products.
Shots Product Comparison
Different Shots brands concentrate on different product categories. The table below compares their principal uses and buying considerations.
| Brand |
Product Type |
Buying Consideration |
| Levelz |
Cock rings and prostate toys |
Ring diameter, curvature and controls |
| Pumped |
Penis pumps |
Pressure control and cylinder sizing |
| Masturs |
Automatic strokers |
Movement functions and sleeve care |
| XKIN |
Realistic torsos |
Weight, TPE care and dimensions |
| ManCage |
Male chastity cages |
Base-ring fit and removal |
| Ouch! |
Bondage equipment |
Materials, adjustability and release |
Choosing the Right Shots Product
For a flexible cock ring, compare Levelz designs according to their diameter, loop arrangement and material stretch. For powered prostate stimulation, check the shape, motor functions and control method of each Levelz massager.
Customers researching pumping equipment can compare manual and automatic Pumped products. For male masturbation, Masturs offers powered functions, while XKIN provides larger realistic torso designs.
For chastity equipment, ManCage offers different material constructions. Ouch! provides restraint and impact accessories, while RealRock focuses on realistic dildos. Always check the actual product's dimensions and intended use.
Materials, Safety and Product Care
Silicone cock rings: Check the manufacturer's sizing instructions. Remove immediately if pain, numbness, swelling or unusual colour changes occur.
Prostate massagers: Use only products designed for anal insertion with an appropriate flared base or secure retrieval feature.
Penis pumps: Begin with low pressure, follow the instructions and stop immediately if pain or bruising occurs.
Male strokers: Clean removable sleeves after use and allow them to dry completely before storage.
TPE torsos: Follow the manufacturer's cleaning guidance and avoid storing incompatible soft materials in direct contact.
Chastity cages: Confirm sizing and emergency removal arrangements. Never continue wearing a cage that causes pain or interferes with urination.
Bondage equipment: Agree on boundaries and a stop signal. Keep a prompt release method accessible and never leave a restrained person unattended.
Electro-stimulation: Follow product-specific safety instructions. Avoid use with implanted electronic medical devices or relevant health conditions unless cleared by a qualified healthcare professional.
Lubricants: Check compatibility before combining silicone lubricants with silicone toys. Water-based formulas are generally compatible with many sex toy materials.
Related CockRingShop Collections
Shots covers several adult toy categories, but the availability and brands represented in CockRingShop's broader collections may vary.
Browse the wider sex toys collection to compare different shapes, materials and stimulation methods.
Customers comparing powered products can explore vibrators, including products with different motors, controls and contact surfaces.
For compatible lubricant options, see sex lubricants and check the manufacturer's recommendations for silicone, TPE and other materials.
Learn More About Shots Toys
Shots develops separate specialist collections for male stimulation, realistic dildos, BDSM equipment and electronic products.
For additional product-focused reading, visit our blog's Shots sex toy reviews. Product reviews offer context for particular models and should not be treated as specifications for the entire brand.
Why Shop Shots at CockRingShop?
Shots offers a broad selection of male stimulation and fetish products through established specialist labels. Levelz covers cock rings and prostate massagers, Pumped provides penis pumps, Masturs offers automatic male strokers, and XKIN develops realistic TPE torso masturbators.
Compare Shots products according to ring dimensions, materials, electronic functions, sleeve construction and intended use. The company's separate brand names make it easier to identify the relevant product family without assuming every model offers identical features.